To build and grow a business, it’s important that the business has a brand identity that is an extension of its core business nature. Such an identity should also in effect powerfully project your business’s core values, goals and objectives, in a way that acts as the catalyst sparking positive emotions and feelings among the target-audience
Now, what exactly is a BRAND IDENTITY?
While a BRAND is a sum-total of the experiences that existing and prospective consumers have with a company, a BRAND IDENTITY communicates what the company does and how it is done, in a way that builds-up trust and credibility with the existing and prospective consumers.
Such a BRAND IDENTITY should be effective enough to sustain over a decent period of time and also stay as a vital critical component that conveys the tone and voice that needs to be, cultivate the right audience, garner the right business and above all, grow the right way.
To build a unique brand identity, you need a unique Logo design with a science and art that is truly unique. Without it, it’s not possible to develop an identity and grow your business. Though it sounds simple, it is in fact riddled with complexities. This is where, the expert guidance of an effective source with the ability to read the pulse of the market and understand the fickle nature of market-trends, is badly required.
Graphixtron, a leading Logo designing company in Hyderabad, knows exactly what design aesthetics your Logo requires to send across the right message to the audience that will bring coax them to be a part of your business growth story.
FACTORS THAT INFLUENCE BRAND IDENTITY
To understand the inherent importance of establishing a brand identity, it’s essential to know what factors influence it.
95% of all purchasing decisions are made sub-consciously. That is why it’s imperative for brands to have a brand identity that generates a profound positive first-impression. To give a strong thrust to your brand identity, make sure that it sends across the right first-impression, an impression that develops a sense of loyalty among viewers to your brand during their first purchase or experience.
To generate the right first-impression, it’s vital that your BRAND IDENTITY should imbibe the right elements that are:
A company’s logo, design, shape and colour scheme, are all essential elements of a compelling BRAND IDENTITY, providing for a visual experience that synchronises with the aspirations and expectations of consumers.
For a BRAND IDENTITY that is an expression of your business at its core and establishes your unique value proposition, you can count on Graphixtron, a leading Logo Designing Company in Hyderabad, to create the perfect Logo design that will also foster connection between your brand and your consumers.
Known for proficient Logo designing services in Hyderabad, Graphixtron is well-positioned to produce the perfect brand identity that is distinctive with all of the emotionally driven elements that connects people to your brand and resonates with their tastes and preferences.
To stay relevant consistently, a BRAND IDENTITY should speak from a platform of strength and confidence, with the perfect tone and balance, consistent across a broad spectrum of media application scenarios.